Eat Well, Enjoy Rewards

Ritual unveils largest cross-restaurant guide to healthier pickup meals across Toronto, Chicago and New York for consumers and corporate offices & kicks things off with rewards for healthier eating

TORONTO – March 27, 2017 – Today, Ritual announced its new Wellness Menu that features over 10,000 wellness-minded meals and menu items from over 1,000 restaurants and cafes in Toronto, Chicago and New York. These wellness-approved meals are backed by over 173,000 menu item add-ons and customizations – all identified by a green leaf within the Ritual app.

To determine which menu items and item options qualify, we consulted closely with one of North America’s foremost authorities on nutrition, a Registered Dietician with a Top 3 ranked hospital1 in the US.

Together, we built a set of nutritional criteria backed by 36 references from evidence-based scientific studies, research publications and guidelines from major Canadian and US governments and associations. We then translated those criteria into an intricate set of algorithms, which we use to assess every menu item and item option across every restaurant on our network using a common standardized approach.

This is the largest guide to healthy eating ever created for ordering pickup (meal take-out) within the largest metropolitan cities in North America. To arrive at our Wellness Menu, we had to sift through over 54,000 meals and menu items, and over 343,000 menu item add-ons and customizations.

Armed with the data to understand which meals and options qualify as wellness-minded choices, we were finally able to launch a sought-after corporate program – to provide employers the ability to subsidize healthier meals that employees order from nearby restaurants during the workday or after-hours.

Inspired by subsidized corporate cafes that sometimes offer higher subsidies on healthier meals ordered by employees – Ritual has turned all the restaurants in your city into your company’s corporate cafe and has done the legwork to identify the healthier options. Companies can now easily subsidize of 5% to 100% on all healthy meals ordered by their employees.

Corporate office launch promotion

For offices of 100+ people, Ritual will fund a trial and provide a significant rebate on healthy meals your employees order on Ritual for 1 year. Simply request a trial.

Consumer launch promotion

You’ll earn 5x points (Ritual Rewards) for every qualifying wellness order for the week of March 27 - April 2, 2017; all bonus points will be awarded to your accounts on April 4, 2017.

1. U.S. News & World Report 2016-17 Best Hospitals: Specialty Rankings. Page 129. Accessed here.

Introducing: the all new Ritual Rewards

Introducing: the all new Ritual Rewards

COLLECT POINTS. EARN FREE EATS.

We want to reward you for being a loyal Ritual user, so we’ve developed a brand new Rewards program to help you earn free food and drinks. Upgrade your app to the latest version to start your Rewards journey, go now, because we know your favourite things are there!  

What you loved about the Ritual Rewards program – like getting discounts on every other order at your favourite restaurants – are now even better.

Now when you order coffee and lunch on Ritual, you collect points that can then be redeemed for $ towards free food and drinks at any partner on our network. On top of that, you can earn bonus points for things other than purchases – like your birthday!

The world is your oyster.


EVERYDAY BENEFITS


RITUAL ELITE

Make 8 purchases a month to unlock and maintain Ritual Elite status.
You’ll receive the everyday benefits of Ritual Rewards, but on top of that, you’ll get:


COFFEE & LUNCH HAVE NEVER TASTED SO GOOD

Our new Rewards program will definitely give you opportunities to collect more points across the board and redeem for more rewards.

10,000 points = $10 to spend on your favourite food at any restaurant. No fees, no strings attached.

Previously, the rewards program were structured in a way where you could only apply your Ritual Rewards discounts to orders from specific restaurants. We received lots of feedback and requests for this to be available at all restaurants, and for rewards to be available no matter where you ordered your take-out.

The value of the discounts from the old program is now in the form of points. The spots you loved with 15% off or 20% off every 2nd order before will now give you 15x and 20x the points on every 2nd order. That means up to 3000pts/order. In addition, you'll earn points from partners who don't have bonus point offers. Think of how fast you could get to 10,000 points!

Have questions? Visit our FAQs here. 

Ready to earn some rewards? Upgrade your app now to get started! 

 

 

New on Ritual: PAI Northern Thai Kitchen (King & Duncan)

Craving Thai? We've got PAI!

Brought to you by the dynamic duo, Nuit and Jeff Regular, Pai is a true star in the Entertainment District. Chef Nuit says the secret ingredient in her cooking is love, and you can really taste it. Everything is fresh and made from scratch, no shortcuts or compromises - just delightful, mouthwatering traditional home-cooking brought to life from the cookbook of a Thai family.

Some foodies may know the story of how Chef Nuit started out as a nurse. Let us just be the first to say, on behalf of everyone - aren't we ever glad she decided to follow her passion for cooking instead.

Must-try: Khao Soi w/ fresh egg noodles in a golden curry topped with crispy noodles, coriander, green onions & your choice of braised beef, chicken breast or chicken drumsticks.

 

New on Ritual: Cafe Plenty (King & Yonge)

Bold espresso, freshly baked pastries, and seasonal salads & sandwiches make up Cafe Plenty's menu. And the best part? Everything is made from scratch.

When you visit for breakfast, you can choose from a variety of breakfast sandwiches, muffins, and danishes. For lunch, there is an even larger selection of lunch sandwiches and rotating salads. Then, top your entire day off with a cup of quality coffee and the perfect afternoon treat from the bakery counter (our fave is the Double Chocolate Brownie).

Must-try: Roast Turkey Sandwich w/ cranberry ginger jam, arugula, and dijon mayo. Served with a side of greens topped with a house dressing.

 

New on Ritual: Quesada (King & Church)

You ask, we deliver. One of your most requested restaurants in the St. Lawrence area is now on Ritual!

At Quesada, the menu is simple, but everything is customizable. Whether you decide to have a burrito, taco, quesadilla, or salad, you can be sure that it'll be made your way. Take your pick of perfectly marinated proteins or veggies, and top it all off with the freshest salsas and sauces.

Must-try: Regular Burrito w/ your choice of spicy chicken, ancho pork, steak, chile-lime fish, roasted veggies, and more! Select your spice level and toppings the way you like it.

 

New on Ritual: The Chickery (Mount Sinai Location)

Hot and fresh rotisserie chicken or crispy and flavourful chicken fingers - which will you choose for your Chickery lunch?

There's no doubt that The Chickery and Celebrity David Adjey's unique recipes are well-loved. And now that you can bypass the line and walk in like a champ, there's no reason not to visit.

Must-try: Chicken Fingers - hand-breaded premium chicken cooked to perfection, served with your choice of delicious sides like Mac & Cheese, Roasted Squash, or Shoestring Fries.

 

New on Ritual: Banh Mi Boys (Yonge Street Location)

The king of Banh Mi, baos, tacos, and Kimchi Poutine is now on Ritual with a second location.

Here's a fun Monday fact for you, the Fried Chicken Steamed Bao from the Queen Street location is the most ordered item on Ritual. There's no doubt that this restaurant is well-loved. And now that you can bypass the line and walk in like a champ, there's no reason not to visit.

Must-try: The Fried Chicken Steamed Bao - a fresh steamed-bun with crispy fried chicken, pickled carrots, cucumber, cilantro & mayo.

 

New on Ritual: Pumpernickel's (multiple locations in the core!)

Pumpernickel's is a real star in the PATH, serving up power breakfasts and lunches, and now 4 of its locations are on Ritual, with a 5th (Brookfield Place) coming soon.

Sandwiches, wraps, salads, and soups - they've got it all. Open your app and find your perfect Friday lunch.

Must-try: Grilled Salmon Salad Bowl w/ expertly seasoned salmon and unlimited selection from all available salad ingredients. We recommend a combination of quinoa, chick peas, barley & vegetables, and mixed greens!

New & improved menus makes ordering even easier

Over the last few months, we've received a ton of great feedback from you. You shared, we listened, and we've gone and done an entire overhaul of our menus.

Here are some of the key updates!

New on Ritual: Kupfert & Kim (Spadina & Richmond)

You've been waiting. And it's finally here.

Since Kupfert & Kim opened its doors at the Spadina location, it's been a real star in the area. Vegan and gluten-free food is delicious, and Kupfert's unique creations will turn any skeptic into a believer.

Must-try: The First Canadian Lunch Box w/ organic quinoa, organic tempeh, organic kale, roasted root vegetables, and a generous sprinkle of pomegranate seeds.

Open the app to order, or if reading on your phone, click the link below.

 

The results are in - see your top 3 requests

Just over a week ago, our GM, Craig Hunter, sent you a personal request for feedback. And Toronto, you wow'd us with your honest and candid responses. We received over 1,000 survey entries & emails, and took time to carefully read through each one. We heard what you had to say and are working around the clock to bring your requests to life.

Thank you for being the best users anyone could ask for, and since we knew you'd be curious, here are some fun stats we wanted to share with you.

Reading from your phone? Click the button below to be taken directly to the referral screen so you can grow that number ☝️